Selecting the right real estate agent is a crucial step in ensuring your home sale runs smoothly. It’s a highly personal choice, as the right agent will guide you through the sales process and help you make informed decisions with confidence.
Understand your personal needs
While recommendations from friends, family, or online reviews can be helpful, your decision should ultimately be based on your specific requirements. Every home and seller is unique, so take the time to find an agent who aligns with your goals and preferences.
Organise multiple market appraisals
To start, invite several agents to assess your property and provide a market appraisal. This gives you a clearer idea of your home’s value and the potential sale price.
During these meetings, agents should share their track record of sales, a comparative market analysis, and how they believe your property measures up to similar homes in the area. This is an excellent opportunity to gauge their professionalism and approach.
Prioritise local expertise
Agents with a deep understanding of your local market bring a significant advantage. They know the area’s key selling points, such as school zones, amenities, and lifestyle features, and can tailor their marketing to attract the right buyers.
Local agents are also more likely to have a network of interested buyers or contacts looking for homes just like yours.
Discuss fees and services
During your discussions, ask about the agent’s fees, including commission, marketing costs, and any additional charges such as property styling or advertising extras. Having a clear picture of their fees will help you compare agents within your budget.
It’s also vital to understand what tasks the agent will manage throughout the campaign, including hosting open homes, marketing efforts, buyer communication, and negotiations. For auctions, check whether they provide an in-house auctioneer or if external auctioneer costs will apply.
Shortlist and make your decision
After meeting with several agents, create a shortlist of those who best meet your needs. While pricing and fees are important, don’t base your decision solely on the cheapest option or the highest appraisal figure. Choose someone who makes you feel confident, comfortable, and aligned with your objectives.
When you’ve decided on an agent, be upfront about your priorities and expectations for the sale. Clear communication from the outset will ensure your campaign starts on the right foot and sets you up for success.
Finding the right agent is a significant step in your home sale journey. Take the time to evaluate your options, and you’ll be well-positioned to achieve the best outcome for your property.
Ready to take the first step? Get in touch with us today for a no-obligation appraisal and expert advice tailored to your home and goals. Let’s work together to make your property sale a success. Contact us now!
